BSI International Expo 2025 - Immersive Tunnel with Interactive Messaging

An immersive tunnel installation that creates an interactive experience where visitors can submit personal messages to be displayed directly in the tunnel’s projected visuals, designed specifically for BSI International Expo 2025.

Thumbnail

This year, PT Bank Syariah Indonesia Tbk (BSI) once again held its annual signature event, BSI International Expo 2025, as a platform to strengthen halal literacy while reinforcing Indonesia’s position in the global Islamic economy ecosystem.

For this project, I was responsible for creating an interactive experience titled “Share Your Dream” inside the tunnel connecting two large halls of the exhibition venue.

The installation was developed by combining a Unity application for the tunnel visuals with a web-based form system where visitors could enter their name, selfie photo, and dream message.

The interactive experience begins when visitors scan a QR code to open the web form. After the form is filled out and submitted, their dream message appears in the projected visuals inside the tunnel, creating a personal moment that other visitors can see.

Highlights of "BSI International Expo 2025" on @lzyvisual
Visual Preview of the "BSI International Expo 2025" Immersive Tunnel